Sheena Iyengar
Sheena Iyengar is a renowned author and professor at Columbia Business School, best known for her research on choice, culture, and innovation. She authored the influential book 'The Art of Choosing' which explores how people make choices and the factors that influence these decisions.
Books
This list of books are ONLY the books that have been ranked on the lists that are aggregated on this site. This is not a comprehensive list of all books by this author.
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1. The Art Of Choosing
The book explores the complexities of choice and how it affects our lives, from mundane daily decisions to life-altering ones. It delves into the psychological, cultural, social, and even biological factors that influence our decision-making processes. By examining diverse case studies and experiments, the book reveals how not all choices are as free and empowering as we might think, and it discusses the balance between having too many and too few choices. It also offers insights into improving our decision-making abilities, enhancing both personal and professional aspects of our lives.
The 9529th Greatest Book of All Time
