No Logo by Naomi Klein

This book explores the negative effects of corporate branding and globalization. It critiques the marketing strategies of large corporations, arguing that they exploit workers and manipulate consumers. The author also discusses how these corporations have a significant influence on culture and public space. The book suggests that consumer activism and grassroots movements can serve as effective counter-forces to corporate power.

The 3190th greatest book of all time


Published
1999
Nationality
Canadian
Type
Nonfiction
Pages
490
Words
150,000
Original Language
English

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