This book exposes the ways in which the media and advertisers manipulate and misrepresent science, leading to public misconceptions and confusion. The author, a doctor and science journalist, provides a critical examination of the pseudoscience behind popular health fads, cosmetics, and alternative medicine, while also critiquing the misuse of statistics and flawed studies. The book serves as a guide to understanding the scientific method and how to discern good science from bad, aiming to promote scientific literacy among the general public.

The 7573rd greatest book of all time