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Election polling is a nonfiction category focused on the methods, history, and practical application of measuring public opinion about elections and political preferences. Books in this category cover topics such as survey design, sampling and weighting, question wording, turnout and likely-voter models, statistical and predictive techniques, exit polls, and the interpretation and communication of poll results; they also explore the political, ethical, and media roles of polling, case studies of notable campaigns, and common sources of error and bias. Works range from technical manuals for researchers and statisticians to narrative accounts for journalists, campaign strategists, and general readers interested in how polls are conducted, how reliable they are, and how they shape democratic processes. Readers can expect a mix of theory, practical guidance, data-driven analysis, and real-world examples from domestic and comparative international contexts.

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