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"Electoral Campaigns" is a book category covering the planning, execution, history and analysis of political campaigns at local, regional, and national levels. It includes how-to guides on strategy, messaging, fundraising, field operations and digital outreach; case studies and postmortems of specific races; biographies and memoirs of candidates and campaign managers; and academic treatments of voting behavior, campaign finance law, media effects and comparative campaign systems. Titles range from practical manuals for practitioners to journalistic accounts and scholarly research, useful for students, political professionals, journalists and general readers interested in the mechanics, ethics and outcomes of electoral competition.

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