The Color Revolution by Regina Lee Blaszczyk
How Color Changed the Way We See the World
This book delves into the fascinating history of how color has been used and perceived in American consumer culture, tracing its evolution from the early 20th century to the present. It explores the pivotal role of color in shaping industries, influencing consumer behavior, and transforming the marketplace. Through a blend of historical analysis and vivid storytelling, the narrative highlights the collaboration between artists, scientists, and industrialists in developing color standards and trends that have left a lasting impact on fashion, design, and marketing. The book offers a unique perspective on the intersection of art, commerce, and technology, illustrating how color became a powerful tool in the modern economy.
- Published
- 2012
- Nationality
- Unknown
- Length
- Medium
- Pages
- 320-350
- Original Language
- English
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- Alternate Titles
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