Platform Revolution by Geoffrey Parker
How Networked Markets Are Transforming the Economy—and How to Make Them Work for You
A practical guide to how platform businesses create value by enabling interactions between producers and consumers and leveraging network effects. It explains the mechanics of matchmaking, governance, pricing, and openness, offering playbooks for launching, scaling, and sustaining growth while solving the chicken-and-egg problem and building trust. Through real-world examples, it shows how platforms disrupt traditional pipeline models and offers strategies for entrepreneurs, incumbents, and policymakers to build, compete, and regulate effectively.
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- Published
- 2016
- Nationality
- American
- Length
- Medium
- Pages
- 336-352
- Original Language
- English
- Avg User Rating
-
(4.0)
- Alternate Titles
- None
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