When Prophecy Fails by Leon Festinger

A Social and Psychological Study of a Modern Group That Predicted the Destruction of the World

A landmark social psychology case study of a small apocalyptic UFO group whose predicted cataclysm failed to occur; observers documented how members coped with disconfirmation by rationalizing the outcome and intensifying recruitment efforts, demonstrating how cognitive dissonance operates and the conditions that can strengthen commitment after a failed prophecy.

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