The American Soul Rush by Matt Goldman
The book traces the rise of Esalen and the broader American craving for direct, therapeutic spiritual experience in the mid‑20th century, arguing that this turn toward inward transformation turned spirituality into a form of cultural capital. Using archival materials and interviews, it shows how psychologists, gurus, and educators blended psychotherapy, Eastern practices, and sexual liberation to create a market for personal transformation—one accessible mainly to those with the time and money to pursue it. It examines how that movement reshaped American ideas about authenticity, selfhood, and privilege and laid the groundwork for today’s wellness industry.
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- Nationality
- American
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- Original Language
- English
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