La Sorprendente Verdad Sobre Qué Nos Motiva by Daniel H. Pink
The Surprising Truth About What Motivates Us
Based on behavioral science and real-world examples, the book argues that traditional extrinsic incentives like rewards and punishments work for simple, routine tasks but hurt creativity and complex problem-solving; instead, people are more productive and satisfied when motivated intrinsically by autonomy (control over their work), mastery (the desire to get better), and purpose (connecting work to a larger goal), and it offers practical guidance for redesigning workplaces, schools, and policies to tap those drivers.
- Published
- 2009
- Nationality
- American
- Length
- Medium
- Pages
- 256
- Original Language
- English
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- Alternate Titles
-
- Drive
- Drive: The Surprising Truth About What Motivates Us
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