Where Good Ideas Come From by Steven Johnson

The Natural History of Innovation

This book explores the natural history of innovation, presenting a fascinating look at how good ideas evolve and the environments that foster their development. The author argues that certain patterns recur in spaces of creativity and innovation, such as the importance of networks, the value of the "adjacent possible," and the role of serendipity. Through a mix of historical anecdotes and scientific research, the book challenges the notion of the solitary genius, instead highlighting the collaborative webs and systems that contribute to breakthroughs. It offers insights into how individuals and organizations can cultivate the conditions most conducive to innovation.

The 14520th greatest book of all time


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Published
2010
Nationality
American
Length
Medium
Pages
326
Original Language
English
Avg User Rating
(4.0)
Alternate Titles
- De Onde Vêm As Boas Ideias

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