Die Macht Der Meme by Susan Blackmore
The book presents the idea that culture is made up of ‘memes’—units of information that replicate by imitation and undergo selection—arguing that these memetic processes, rather than genes alone, help explain the spread of ideas, language, religion, technology and even aspects of consciousness and the sense of self; it explores how memeplexes form, compete and shape human behavior and evolution, and discusses evidence and implications of viewing minds as vehicles for culturally replicating patterns.
- Published
- 1999
- Nationality
- British
- Length
- Unknown
- Pages
- 256 pages
- Original Language
- English
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- Alternate Titles
- - The Meme Machine
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