Don't Think Of An Elephant! Know Your Values And Frame The Debate by George Lakoff

Know Your Values and Frame the Debate

The book explores the importance of framing in political discourse, emphasizing how language shapes perception and influences public opinion. It argues that progressives need to articulate their values clearly and consistently to effectively counter conservative narratives. By understanding the cognitive science behind how people think and communicate, the book provides strategies for reframing debates to align with progressive ideals, encouraging readers to focus on values rather than specific issues. Through practical advice and examples, it empowers individuals to engage more effectively in political discussions and advocate for change.

Published
2004
Nationality
American
Length
Short
Pages
150-200
Original Language
English
Avg User Rating
(4.0)
Alternate Titles
None

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