Elvis Culture by Erika Doss

Fans, Faith, and Image

The book explores the pervasive influence of Elvis Presley on American culture, examining how his image and legacy have been appropriated and reinterpreted across various social, cultural, and economic contexts. It delves into the phenomenon of "Elvis culture," analyzing the ways in which fans, impersonators, and the media have contributed to the ongoing mythologization of Elvis. The author investigates the intersections of race, class, and gender in the construction of Elvis's iconic status, highlighting how his persona has been both celebrated and critiqued over the decades. Through a detailed examination of memorabilia, fan practices, and cultural narratives, the book offers a comprehensive look at the enduring impact of Elvis on American society.