How To Measure Anything by Douglas W. Hubbard

Finding the Value of Intangibles in Business

The book presents a compelling argument that anything can be measured, challenging the common belief that certain things are immeasurable. It provides a practical framework for quantifying seemingly intangible aspects of business and life, emphasizing the importance of measurement in decision-making. Through a combination of real-world examples and statistical methods, the author demonstrates how to apply measurement techniques to reduce uncertainty and improve outcomes. The book encourages readers to rethink their assumptions about measurement and offers tools to make more informed decisions by leveraging data and analysis.

Published
2007
Nationality
American
Length
Medium
Pages
250-300
Original Language
English
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