The New Strategic Selling by Robert B. Miller
The Unique Sales System Proven Successful by the World's Best Companies
This insightful guide delves into the evolving landscape of sales, offering a comprehensive framework for navigating complex sales processes. It emphasizes the importance of understanding the multiple decision-makers involved in a sale and introduces the concept of "win-win" strategies that benefit both the seller and the buyer. By focusing on building long-term relationships and addressing the unique needs of each client, the book provides practical tools and techniques to enhance sales effectiveness and drive sustainable success in a competitive market.
- Published
- 1988
- Nationality
- American
- Length
- Medium
- Pages
- 300-350
- Original Language
- English
- Avg User Rating
-
(3.0)
- Alternate Titles
- None
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