Console Wars by Blake J. Harris
Sega, Nintendo, and the Battle that Defined a Generation
Set in the vibrant and competitive world of the 1990s video game industry, this narrative non-fiction chronicles the intense rivalry between Sega and Nintendo, two gaming giants vying for dominance. The story focuses on Tom Kalinske, the visionary CEO of Sega of America, who spearheaded a bold and innovative campaign to challenge Nintendo's market supremacy. Through strategic marketing, creative game development, and relentless determination, the book captures the high-stakes battles, corporate espionage, and the cultural impact of this iconic era, offering a behind-the-scenes look at the personalities and strategies that shaped the gaming landscape.
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Bookshop.org
- Published
- 2014
- Nationality
- American
- Length
- Long
- Pages
- 576
- Original Language
- English
- Avg User Rating
-
(2.0)
- Alternate Titles
- None
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