Shopping In The Renaissance by Evelyn Welch
Consumer Cultures in Italy 1400-1600
This insightful exploration delves into the vibrant world of commerce during the Renaissance, shedding light on the intricate dynamics of shopping and consumer culture in early modern Europe. It examines the roles of merchants, artisans, and consumers, revealing how shopping was not just a mundane activity but a significant social and cultural practice. The narrative traverses bustling marketplaces, luxurious boutiques, and the homes of the wealthy, illustrating how goods were acquired, displayed, and valued. Through a rich tapestry of historical anecdotes and detailed analysis, it paints a vivid picture of how shopping influenced societal norms and individual identities during this transformative period.
- Published
- 2005
- Nationality
- British
- Length
- Medium
- Pages
- 320-350
- Original Language
- English
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- Alternate Titles
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