Developing Focus Group Research by Rosaline S. Barbour
Politics, Theory and Practice
This insightful guide delves into the intricacies of conducting focus group research, offering a comprehensive overview of its methodologies and applications. It emphasizes the importance of strategic planning, effective moderation, and the nuanced analysis of group dynamics to extract meaningful data. The book provides practical advice on designing focus group studies, selecting participants, and interpreting the results, making it an invaluable resource for researchers seeking to harness the power of collective insights in qualitative research.
Purchase from
Bookshop.org
- Published
- 2007
- Nationality
- Unknown
- Length
- Short
- Pages
- 240-260
- Original Language
- English
- Avg User Rating
- No ratings yet
- Alternate Titles
- None
This book is not currently on any lists.