Clarence Saunders And The Founding Of Piggly Wiggly by Mike Freeman

The Rise & Fall of a Memphis Maverick

This captivating narrative delves into the life and entrepreneurial journey of Clarence Saunders, the visionary behind the revolutionary self-service grocery store concept. Set against the backdrop of early 20th-century America, the story chronicles Saunders' innovative spirit and determination to transform the retail landscape with the creation of Piggly Wiggly. Through a blend of historical context and personal anecdotes, the book explores the challenges and triumphs Saunders faced while reshaping consumer habits and laying the groundwork for modern supermarkets, ultimately highlighting his enduring impact on the retail industry.

Purchase from Bookshop.org