The Korean Wave by Tae-Jin Yoon
Transnational Cultural Flows and Soft Power
This insightful book delves into the global phenomenon known as the "Korean Wave," exploring how South Korean culture has captivated audiences worldwide through its music, television dramas, films, and more. It examines the strategic efforts behind the country's cultural exports and the impact of digital platforms in spreading Korean pop culture. The book also discusses the socio-economic and political factors that have contributed to this cultural surge, offering a comprehensive analysis of how South Korea has successfully positioned itself as a cultural powerhouse on the international stage.
- Published
- 2017
- Nationality
- Unknown
- Length
- Short
- Pages
- 200-250
- Original Language
- Korean
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- Alternate Titles
- None
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