Ari Herstand

American musician, author, and entrepreneur best known for the book 'How to Make It in the New Music Business'; founder of the music industry education company Ari's Take and host of The New Music Business podcast.

This list of books are ONLY the books that have been ranked on the lists that are aggregated on this site. This is not a comprehensive list of all books by this author.

  1. 1. How To Make It In The New Music Business

    Practical Tips on Building a Loyal Following and Making a Living as a Musician

    A practical, up-to-date guide for independent musicians on building sustainable careers in the streaming era, covering release strategies, distribution, branding, social media, playlisting, touring, merchandise, fan engagement, crowdfunding, sync licensing, and diversified revenue. It breaks down contracts and rights (publishing, PROs, managers, agents), shows how to assemble an effective team, interpret data, and plan releases, and emphasizes treating a music career like a small business with step-by-step tactics and real-world advice for turning art into income.

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