Growth Hacker Marketing by Ryan Holiday
A Primer on the Future of PR, Marketing, and Advertising
An introduction to a scrappy, experiment-driven approach to marketing that prioritizes product–market fit and builds growth into the product itself. It explains how to run rapid tests, measure what matters, and iterate, using tactics like seeding early adopters, encouraging virality, optimizing conversion and retention, and finding scalable channels. Through practical examples, it shows how teams can achieve sustainable, compounding growth with minimal budgets.
Purchase from
Bookshop.org
- Published
- 2013
- Nationality
- American
- Length
- Short
- Pages
- 160-180
- Original Language
- English
- Avg User Rating
-
(2.5)
- Alternate Titles
- None
This book is not currently on any lists.