Grinding It Out by Ray Kroc
The Making of McDonald's
The book is an autobiographical account of the life and career of the man who transformed McDonald's into a global fast-food empire. It details his journey from a struggling salesman to a successful entrepreneur, highlighting his relentless work ethic, innovative business strategies, and unwavering determination. The narrative provides insights into the challenges he faced, his philosophy on business and franchising, and the pivotal moments that shaped the growth of McDonald's. Through personal anecdotes and reflections, the book offers a glimpse into the mindset and principles that drove his success.
- Published
- 1977
- Nationality
- American
- Length
- Short
- Pages
- 175-225
- Original Language
- English
- Avg User Rating
-
(5.0)
- Alternate Titles
- None
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