Modernity At Large by Arjun Appadurai
Cultural Dimensions of Globalization
This influential work explores the complex dynamics of globalization and its impact on culture, identity, and society. It delves into the ways in which media, migration, and technology have reshaped the modern world, creating new cultural flows and hybrid identities. The book introduces key concepts such as "ethnoscapes," "mediascapes," "technoscapes," "financescapes," and "ideoscapes," which describe the various landscapes of global cultural exchange. Through these lenses, it examines how traditional boundaries are blurred, leading to new forms of cultural interaction and the reimagining of community and belonging in a rapidly changing global landscape.
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- Published
- 1996
- Nationality
- American
- Length
- Short
- Pages
- 200-250
- Original Language
- English
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