Win Bigly by Scott Adams
Persuasion in a World Where Facts Don't Matter
This insightful book explores the art of persuasion through the lens of the 2016 U.S. presidential election, illustrating how one candidate's unconventional approach to communication and persuasion led to a surprising victory. It delves into the psychological techniques and cognitive biases that influence decision-making, offering readers a deeper understanding of how persuasion works in politics and everyday life. The narrative combines humor, personal anecdotes, and practical advice, making complex concepts accessible and engaging for anyone interested in the power of persuasion.
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- Published
- 2017
- Nationality
- American
- Length
- Medium
- Pages
- 300-350
- Original Language
- English
- Avg User Rating
-
(4.0)
- Alternate Titles
- None
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