In The Shadow Of The Silent Majorities by Jean Baudrillard
A sharp collection of essays arguing that modern mass media and consumer culture have hollowed out the public sphere, producing passive silent majorities whose political absence and consumption-based identities mark what the author calls the end of the social. Through analyses of advertising, television, and political spectacle, the text shows how images and signs replace authentic social relations, turning dissent into staged simulation and transforming citizens into anonymous audiences whose silence paradoxically sustains power while masking the disappearance of meaningful collective life.
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- French
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- Alternate Titles
- - Dans l'ombre des majorités silencieuses
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